About

Empowering Good Ideas to Grow

Our story.

LaunchBot was founded in Aotearoa New Zealand by a team of impact-driven technologists and growth marketers.

Our mission is to help good ideas grow faster and more sustainably using the right tools.

‍Maddy King, with over 15 years in web and growth marketing, witnessed countless small business owners struggling with marketing challenges. Determined to make a difference, she collaborated with developers and fellow entrepreneurs, such as Kate Radcliffe-Reid, to create LaunchBot—a solution designed to simplify marketing for everyone.

‍Starting as a prototype at Startmate's Launch Club, LaunchBot quickly resonated with those tired of ineffective marketing advice. As our team expanded, so did our capabilities, transforming LaunchBot into a full-service marketing platform catering to small businesses and agencies alike.

At LaunchBot, success means helping your business grow efficiently. We're committed to providing tools and strategies that reduce marketing stress and increase sales, allowing you to focus on what you do best.

Let's chat

Our Services

How it's going

We're proud of our milestones and the path we're on as a sustainable company helping others.

Our Vision:

A world where every great idea — no matter how small — has the opportunity to grow, thrive, and make a meaningful global impact.

Our Mission:

INSERT MISSION

Our Progress:

Mentorship Winner - Brianne West (previous CEO of Ethique) Business, but Better

Impact Competition against 24 other Entrepreneurs to create change over 10 weeks

Featured In:

Update

Our Team

Maddy King: Co-Founder CEO

Kate Radcliffe-Reid: Co-Founder + COO

ABOUT KATE AND MADDY

Get in touch with the LaunchBot founders

Coco – Design + Ethical Social Media Marketer